The internet browser will offer to exchange chips for promotional offers available at different brands. Brave wants to reward users with non-intrusive ads.
The Brave navigator offers a unique operation of its competitors. The software, which respects the privacy of its users, blocks tracking devices and advertisements to improve navigation on different websites and displays only relevant ads to users who
wish. The latter are even remunerated in the form of cryptocurrency
This system will be available from next spring for Windows versions, macOS, Linux and Android (iOS will be covered later).
The Brave navigator offers a unique operation of its competitors. The software, which respects the privacy of its users, blocks tracking devices and advertisements to improve navigation on different websites and displays only relevant ads to users who
A system of vouchers offered by thousands of brands
In order to encourage its 5.2 million users to activate the display of its advertisements , Brave will reward them by allowing them to use the tokens obtained and to exchange them for promotional offers . No less than 250 000 brands will be affected including Amazon, Nike, Uber or Starbucks for the most famous.
Brave has partnered with TAP Network, an advertising platform that will connect advertisers with browser users . For CEO and founder Brendan Eich, this feature will help improve business relationships between brands and their customers, without overwhelming the web pages of advertising.Relevant ads that respect the privacy of the user
He also insists in a statement on the ethical aspect of this approach: " We are delighted to welcome TAP Network as a partner of our completely privacy-based advertising platform and to reward users for their attention while opening the doors brands seeking to connect ethically to new audiences. "This system will be available from next spring for Windows versions, macOS, Linux and Android (iOS will be covered later).